CRM CONNECT

    Gong Connect for Zoho CRM: AI that can't see your CRM is already behind.

    Zoho CRM gives you the system of record. Gong gives you the AI on top of it. CRM Connect brings them together, so your Zoho data powers Gong and your team can ask Gong questions without leaving Zoho.

    HOW IT WORKS

    Two ways Zoho CRM and Gong work together.

    Zoho CRM

    System of record

    Automatic data sync

    Accounts · Contacts · Deals · Leads→
    ←Call summaries

    Live answers via MCP

    Account AIMCPGong AI
    Question or brief⇄Live answer

    Gong

    Calls, emails and AI

    Scheduled sync keeps both systems current. MCP answers live without writing the answer into Zoho fields.

    GET STARTED

    Start your free trial

    Two weeks free. No payment required.

    NEW · LIVE ANSWERS VIA MCP

    Ask Gong, inside Zoho CRM.

    Open an Account or Deal in Zoho and ask Gong about it. The Account AI widget sends the question to Gong through MCP and brings the answer back in real time, built from the latest calls, emails and CRM context in Gong. Your sellers get Gong's intelligence on the record they already have open.

    Account AI widget showing a Gong Account overview brief answered live inside a Zoho Account record.
    An Account overview brief, answered live from Gong inside a Zoho Account record. Illustrative data.

    Why ask Gong from inside Zoho

    Always current

    Answered live at the moment of asking, from the latest calls, emails and CRM context in Gong.

    Conversational

    Any question, answered in plain language, instead of a hunt through fields.

    No context switching

    Gong insight on the record that sellers already have open in Zoho.

    Nothing to maintain

    Nothing stored in Zoho and no fields to map. Each question uses Gong AI credits, with usage visible to admins.

    Two ways to ask

    Prepackaged briefs

    Run the briefs already set up in Gong, such as Account overview, Deal health and Quick deal review. Choose a date range, or run across the whole account history.

    Ask anything

    Type your own question, separate from any brief. One-click prompts cover the common ones: weekly updates, red flags, risks and product feedback.

    WHAT'S INCLUDED

    What you get.

    AI on every deal

    Gong's coaching, risk signals, and deal intelligence — now working on the full pipeline your Zoho CRM data feeds it.

    Data flows both ways

    Accounts, contacts, leads, and deals sync into Gong; call summaries flow back into Zoho CRM.

    Always up to date

    Automatic syncs every 15 minutes keep Gong and Zoho CRM working from the same current data.

    Fully managed

    We handle setup, monitoring, and upkeep — you get the integration without the maintenance.

    Ask Gong from inside Zoho

    An Account AI widget on Account and Deal records answers questions live from Gong through MCP. Run Gong's account and deal briefs or ask your own question. See how it works ↑

    PRICING

    Transparent pricing. Try it free first.

    START HERE

    Try it risk-free — start a two-week trial and see the value before you commit.

    Annual subscription

    Volume-based — per-user cost decreases at higher user counts.

    $360 / Gong Foundation user

    One-time implementation fee

    Covers OAuth install, field mapping, and validation.

    $500 – $750

    Annual minimum spend

    Applies to the subscription portion.

    $5,000

    Requires an active Gong license.

    Ask Gong in Zoho is in early access. Questions use your Gong AI credits. Ask us about joining the early-access program.

    FAQ

    Common questions about CRM Connect for Zoho CRM.